Reliable connections between customers and sales officers are key to a successful business. The most powerful driver allowing salespeople to increase client loyalty is a CRM (Customer Relationship Management) system.
The ideas presented in the legendary science-fiction movies Matrix and Avatar, where people live in the digital simulation of the world and have their virtual prototypes, are likely to become reality. The new technology named digital twins is able to create virtual models of objects, processes and large systems. Scientists believe that the digital twin of a human will also appear soon.
The Internet of Things is no longer an experiment. It is penetrating all vertical markets, promising new opportunities both for customers and service providers. The IoT infrastructure has the greatest potential to integrate the physical and digital worlds and create new revenue streams and business models.
The machine learning technology as a part of the artificial intelligence field is evolving quickly and has implications for all industries and areas of life. It’s important for businesses to be aware of the technological innovations, big changes and the latest trends. The best way to do this is to attend different tech events.
Marketing strategy is an integral part of any business. In the age of technological progress, digital marketing is becoming a highly demanded tool. Digital marketing is the promotion of products and services using digital media such as the Internet, smartphones, mobile devices, display advertising and more.
The security of IT landscapes and applications has become an essential competitive advantage in the age of digital transformation. Recent research has revealed that 32 percent of IT professionals consider the security impact of digital transformation their top concern. Thirty-three percent of executives consider that protection from cyber threats is the biggest digital transformation-related challenge.
Mobile has become the new normal in business. A company without a mobile-optimized solution undoubtedly loses a significant proportion of clients. Thus, competitiveness is the main driving force behind the app market growth.
In 2017, consumers downloaded almost 200 billion apps to their connected devices. Analysts predict that this figure will grow and reach more than 350 billion downloads by 2021.
How can you make the process of development easier? A developer can use certain development tools that greatly streamline mobile software creation.
Today, a developer may not have deep knowledge of all of the programming languages. Nonetheless, different tools and software builders help create a great mobile application that will support multiple platforms.
A study of AV-TEST, the Independent IT-Security Institute, has revealed that the number of malware infections that threaten individuals and businesses has been exponentially growing since 2013. With 20 million malicious programs a decade ago, now, in the first quarter of 2018, their quantity amounts to almost 750 million and the Institute registers more than 250,000 new malicious codes every day.