Reliable connections between customers and sales officers are key to a successful business. The most powerful driver allowing salespeople to increase client loyalty is a CRM (Customer Relationship Management) system.
Online businesses have become a normal practice today because they are beneficial both for clients and businesses. Communication channels are the main tools in the eCommerce industry. Earlier, it was a must to have a telephone and a website; then companies moved to mobile apps and messengers. But there’s always room for improvement, so the most recent trend is implementing AI-based chatbots for business.
At the moment, there are more than 2,500 web content management systems available in the market. Most of these CMS platforms provide a range of features that allow companies to develop high-performance websites with dynamic content and a user-friendly interface. That’s why it may be a real challenge to choose the best web content management system suitable for your marketing strategy.
Electronic commerce or eCommerce is becoming the most popular way of trading in today’s marketplace. Users prefer online purchasing because it has no time or distance barriers, unlike a traditional store. Another reason is the competitive price that most eCommerce platforms offer. That’s why an online presence is a must for businesses of any type, from small consumer-based retail shops to large corporations.
The way people shop now is changing drastically. Due to the expansion of eCommerce, retail is undergoing tremendous shifts, as many people prefer online shopping to visiting a physical store. Worldwide eCommerce sales are predicted to increase threefold, from $1.3 trillion in 2014 to $4.5 trillion in 2021.
A long-time leader of Gartner’s Magic Quadrant for Web Content Management, Sitecore CMS has already won over more than 111,000 businesses worldwide. It provides outstanding personalization and omni-channel capabilities together with powerful management of multilingual content. All of it allows creating robust websites that enable an advanced marketing and sales experience.
Online trade has been driving out traditional commerce that has historically relied on brick-and-mortar shops and stores. Indeed, between 2014 and now, eCommerce has been showing a tremendous growth of 107%. The tendency is predicted to continue, with an approximate annual 30-percent increase. That makes trade companies choose proper eCommerce solutions that streamline their sales, improve customer interaction and enhance business efficiency.
Sitecore is one of the world’s leading customer experience management companies and a platform to create content management systems (CMS). October 2017 was the release date of Sitecore 9 — the latest and the most powerful version of the platform.
“Bitcoin,” “blockchain” and “cryptocurrencies” are the buzzwords of today that fascinate businesses and customers around the world. Though not everyone can clearly define these terms, explain the difference between them or understand the essence of the phenomenon, there’s an increasing demand for the bitcoin-based app development. The topic is definitely worthy of our close attention.
A long-time provider of content management services, SaM Solutions is pleased to inform that SDL has recently launched SDL Tridion DX (Digital Experience). The vendor has taken this measure to revitalize its web content management system (WCMS) that more than 3,600 of websites currently use all over the world. Also, they intend to provide keen and tough competition to permanent leaders of the content management market – Sitecore and Adobe.