The eCommerce industry has always developed and grown in a fast but steady manner. After the COVID-19 pandemic outbreak, specialists witnessed a dramatic surge in online sales. Since more consumers now shop online, eCommerce businesses need to adjust their shopping experience to a new reality. We’ve analyzed the opportunities emerging in the online commerce market and distinguished top eCommerce trends.
Digital commerce solutions are capturing the minds of business owners by opening up the way to the global market. If you are one of these minds desiring to quickly go to market with a cloud commerce solution that will provide relevant experience to more customers via multiple channels, SAP Commerce Cloud can be a perfect fit for you.
For the last two decades, we’ve been witnessing the evolution of the retail industry from separate offline stores to distributed ecosystems comprising numerous sales channels.
Today, retailers must provide an omnichannel customer experience and deliver personalization across all channels to be successful. They implement technologies such as the Internet of Things or ML and software solutions such as POS or CRM systems to run their business more efficiently. But it’s a challenging task to make various apps, solutions and systems interact seamlessly with each other.
The time has come for companies to use only one commerce platform to control all their sales apps and systems, collect data and extract valuable insights. This process is called unified commerce and it is likely to soon become the main facilitator for retail businesses.
Notable shifts in the retail and e-commerce industry are happening under the influence of emerging technologies and ever-changing customer expectations. The industry itself is currently moving towards the highest level of digitization and personalization, leveraging intelligent innovations such as predictive analytics.
Let’s discuss the role of predictive analytics in retail and e-Commerce transformations.
The use of the Internet of Things in the retail industry is becoming mainstream due to the endless capabilities and improvements the technology offers to businesses in this sector. Internet of Things is a powerful tool that enables retailers to investigate customer behavior, create new business models and optimize productivity.
We’ve compiled a brief guide on the use cases of IoT in retail and e-Commerce to demonstrate how connected devices can change trading for the better.
In the digital age, retail stores have to deliver exceptional customer experiences to remain competitive. It’s essential to manage all store processes and automate numerous manual operations effectively.
What they need is retail software that provides store staff with powerful tools to run operations seamlessly and complete tasks on time.
Although they have similar business objectives and address similar challenges, customer experience and e-Commerce have different degrees of association with customers. What does each concept mean, what is the difference between them, and when is each applicable? Read on to learn more.
Companies across industries have to fundamentally rethink and transform their business models and working processes under the influence of the rapidly maturing digital world.
SAP, a leading software provider in the digital commerce market, takes full advantage of smart innovations such as machine learning, the Internet of Things and blockchain, offering exceptional opportunities to its clients.
In this article, you’ll learn about SAP intelligent technologies and how e-Commerce businesses can benefit from such solutions.
Establishing contact with customers via all possible digital channels is an important goal for B2B and B2C e-commerce businesses wishing to succeed on the modern market.
You may ask, “What is the most cost-effective way to achieve this goal?” The answer is, “Implementing a headless e-commerce platform.”
With an SAP headless commerce approach, retailers can significantly expand their outreach using a headless architecture approach, which implies complete separation of core commerce functions from the user experience layer. Read on to learn more.
Named a Leader by Gartner in its 2020 Magic Quadrant for Digital Experience Platforms, Sitecore has always stood out from the competition. What is so remarkable about it? Let’s figure it out!